With the holiday season very much upon us, it’s time to start contacting your customers. A quick card to remind them that you offer items that make great Christmas or other holiday gifts. Odds are, many of them will be wanting ideas.
Tiny Prints has some beautiful, professional cards. You can even have photos printed on them to give a more personal touch.
Getting your holiday cards professionally printed is a good thing, but I would also recommend using a more professional touch and signing each card by hand. It may take a bit of time, but it shows just a little more thought than a printed signature. If you have a huge list this may be rather more than you care to take on, but do it if at all reasonable.
Consider including a coupon code on your cards. It will help you to track the response your cards get as well as motivate people to order from you. Just remember to think about whether or not you need an expiration date or other terms of use for the code.
Existing customers are a group you should never neglact in your home business marketing efforts. Take a little extra time when they’re more likely to be shopping.
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