Now, I’ve been using AWeber for quite a while now… something over a year. I have to say I like this newest offering they have. I’ll probably take advantage of it with future newsletters, and see if I can get it to work with one of my current ones.

Feed Broadcaster’s basic principle is quite simple. It makes it possible for you to send out an RSS feed as a newsletter. I can quickly think of two applications for this:

  1. It’s a way to get people who aren’t familiar with RSS to subscribe to your blog.
  2. It allows you to more easily post your newsletter through RSS and email.

I don’t doubt that there will be some creative uses of this new feature by marketers in the coming months. It looks like it will be pretty easy to change over an existing list - although I’ll have to experiment with that one first before doing that to one of my well-established lists. There’s just a Feed Broadcaster button when you click the Messages tab. One thing I’d want to know is how easy or difficult it is to change templates around. They provide a good number, but what about trying to match a site? There’s no obvious way to save a template, but editing it is certainly possible.

The number of features is just one of the things I love about AWeber. I really can’t imagine changing services. If you want to run a newsletter or an autoresponder, they have my highest recommendation.