I’ve been enjoying BlogRush for a while. The traffic it sends is far from plentiful, but I have found some interesting information myself, things I wouldn’t have even thought to research, most likely.

Low clickthrough rates are still a problem, although they report that there has been a 42% increase in free traffic. BlogRush reports a 1-2% clickthrough rate on the widgets in about 1500 blogs. That’s much better than most blogs, but then many blogs have the widget down very low on the blog.

BlogRush will be pushing in a way for good placement on blogs. If your clickthrough rate is too low, you will be asked to improve the visibility of your widget. That’s fair enough, if a bit challenging. I have mine just beneath the main navigation, and it would be hard for me to come up with something more visible. So hopefully my clickthrough rate will be adequate.

Of course, the need for a good clickthrough rate does have me thinking on widget placement, but displacing anything already on my blogs is of course something to be most carefully considered. It’s a balancing act, always.

The bonus credit system is pretty generous. I’m definitely in the low traffic class, and have nearly 4x the bonus credits compared to earned credits. That’s not bad. Two referrals.

The stats are nice to see, even as I grimace to see how low the clickthrough rates I have right now are. On the plus side, it’s solid information about which titles are getting attention.

While I’m not getting great traffic from BlogRush, I’m optimistic as to its utility as an eventual traffic generator and current learning tool. Great, attention getting titles are hard to come by, but with the stats now available I will know a bit more about what works.

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